FIRSTBANK PROMOTES FINANCIAL INCLUSION THROUGH DIGITISATION IN SUB-SAHARAN AFRICA

First Bank of Nigeria Limited has announced its organisation of a Joint Seminar with sub-Saharan African Banking and Telecom Regulators to promote financial inclusion through digital innovations in sub-Saharan Africa. The event which was held in Lagos recently was themed “Advancing ePayment and Digital Innovations in Africa- Evolution of Nigeria’s Payment Systems”.

The seminar was organised to provide key officers of regulatory authorities in these Markets – notably locations with FirstBank subsidiaries; Ghana, Senegal, DRC, Gambia, Sierra Leone and Guinea – a platform to get familiar with developments in the Nigerian Payment Systems and Digital Products Industry thereon replicating and adopting the learnings from the seminar with a view to bolster the finance industry in their respective countries.

Key players and regulators in the finance and digital banking ecosystem at the event included: Agada Apochi, Managing Director/CEO, Unified Payment Services Ltd; Mike Ogbalu, CEO, Verve International; Musa Jimoh, Deputy Director, Payments System Policy and Oversight, Central Bank of Nigeria; Premier Oiwoh, Managing Director, NIBSS; Bashirat Odunewu, Group Executive, International Banking Group, FirstBank and Adesola Adeduntan, CEO, First Bank of Nigeria Limited amongst others.

Speaking on FirstBank’s leading role in promoting digital banking and financial inclusion across the country, Adeduntan said, “FirstBank by any measure has been a success story as far as digital banking is concerned. Today, we have more than 8.5million people on our USSD *894# banking platform, more than 3 million people on our Firstmobile platform. We are the only Bank in Nigeria that has issued cards in excess of 10 million in Nigeria. When you are looking at that institution that has achieved a lot in terms of digital payment, it is FirstBank. More than 80% of our transactions are carried out on our digital channels.”

“We have been very aggressive with our FirstBank Agent Banking network. Today we have over 27000 agents spread across the nooks and crannies of the country, indeed second to none as far as Nigeria is country. At FirstBank, the economic growth and development of our host communities is important to us; assisting Nigeria and the continent at large address poverty is very imperative and that is why for us financial inclusion is a key part of our business strategy.” he concluded.

About FirstBank

First Bank of Nigeria Limited (FirstBank) is the premier Bank in West Africa and the leading banking services solutions provider in Nigeria for 125 years. With some 15 million customer accounts, FirstBank provides a comprehensive range of retail and corporate financial services with over 750 business locations. The Bank has international presence through its subsidiaries, FBN Bank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal, as well as a Representative Office in Beijing.

Since its establishment in 1894, FirstBank has consistently built relationships with customers focusing on the fundamentals of good corporate governance, strong liquidity, optimised risk management and leadership. Over the years, the Bank has led the financing of private investment in infrastructure development in the Nigerian economy by playing key roles in the Federal Government’s privatisation and commercialisation schemes. With its global reach, FirstBank provides prospective investors wishing to explore the vast business opportunities that are available in Nigeria, an internationally competitive world-class brand and a credible financial partner.

FirstBank has been named “Most Valuable Bank Brand in Nigeria” six times in a row (2011 – 2016) by the globally renowned “The Banker Magazine” of the Financial Times Group; “Best Retail Bank in Nigeria” for seven consecutive years (2011 – 2017) by the Asian Banker International Excellence in Retail Financial Services Awards and “Best Bank in Nigeria” by Global Finance for 15 years. Our brand purpose is to always put customers, partners and stakeholders at the heart of our business, even as we standardise customer experience and excellence in financial solutions across sub-Saharan Africa, in consonance with our brand vision “To be the partner of first choice in building your future”. Our brand promise is to always deliver the ultimate “gold standard” of value and excellence. This commitment is anchored on our inherent values of passion, partnership and people, to position You First in every respect.

 

Folake Ani-Mumuney
Group Head, Marketing & Corporate Communications
www.firstbanknigeria.com

 

fbadmin
September 2nd, 2019