The Annual Youth Empowerment Series (YES) commenced in 2017 as a strategic initiative to reposition the brand in the minds of the youths and aimed at driving life time value relationship. This programme was designed to sensitize the youths on the importance of financial discipline, savings and investment. To sustain the momentum gained from the last two successful editions, the 3rd edition of YES is now being planned as a full day of activities towards charting the course of the young audience to a better future of financial literacy, mental and emotional wellness and independence.
Apart from the mentorship sessions, the event will involve the active participation of youths in different experiential activities such as photography, competitions, music and other side attractions aimed at achieving a memorable experience as they develop greater affinity towards the Bank.
Youth Empowerment Series 3.0
This year’s edition of Youth Empowerment Series would focus on entrepreneurship and target areas of interest which resonates with the youths i.e. Music, Fashion, Media and Photography.
The theme of the event – LET’S TALK would have the guest speakers addressing everything from Finance (financial decisions & literacy as pertains to their business), how they got started, their shortcomings and challenging situations, etc.